May 8th, 2009 Release Notes

1. Print Packages
Each print package is a collection of a variety of print sizes and quantities. This feature allows album owners (photographers) to offer their customers discounted prices for bulk purchases of certain prints. The packages are predefined by Digipixart Labs. For example: "Package A" contains 8 wallets prints; and "Package H" contains (2)-5x7 prints, (2)-wallet prints, and (1)-3.5x5 print.

• How to offer a package for sale: A print package is simply another product that a photographer can offer for sale. Thus, a photographer can add any print package to a Pricing Template, and the template can then be applied to one or more albums. Alternatively, the photographer can use an album's "Set Album Options" menu item to offer a print package for sale within the album.
• How to order packages: For albums which have print packages available for sale, customers are able to select a "Packages" tab in the product selection screen. By selecting this tab, the customer can choose to purchase any print package that is offered for sale within the album. Additionally, there is a roll over "help" icon within this tab. When a customer points to the Help icon, a list of "for sale" packages is displayed. The list contains the name and detailed contents of each package that is available for sale within the album.
• Photographers can order the print packages via the "Order Photos" link within the albums they own, just like ordering any other print product.


2. Credit Card Payment

Many photographers do not have a Point of Sale (POS) system to accept credit card payments for photography-related services (e.g., sitting fees charged to customers for photo sessions). This new feature allows Digipixart registered photographers to charge their customers' credit cards for services rendered. At the end of the month, Digipixart will send the photographer a check for the total amount charged to customers' credit cards during the month.

• This feature is available only for Professional Photographers (i.e., you must have signed-up as a professional photographer during your initial Digipixart registration).
• How to charge a customer's credit card for services: In the Studio Manager section, select the "Accept Credit Card Payment" option.
• How to report on credit card charges: In the Studio Manager section, select the "Credit Card Payment Report" option to generate the report.
3. Miscellaneous Updates
• Fixed issue which displayed duplicate billing addresses during professional user checkout.
• Improved Pricing Template functionality. Photographers can now add Prints, Specialty Products, Frames, and Packages separately.

March 21, 2009 Release Notes

1. Custom Text for Specialty Products
Customers are able to add custom text to specialty products: coffee mugs, T-shirts, sweatshirts, puzzles, mouse pads, and golf towels. This upgraded user interface improves the specialty products that are currently offered.
2. Search Albums
Customers are able to search your albums by album name and keywords created by you. This feature is convenient for the customers of photographers who have a large number of albums in our system. It helps your customers quickly find the albums that contain their photos.
3. Digital Flush Mount Albums
A new functionality allows your customers to select favorite photos and send them to Digipixart Labs for digital flush mount design, printing, and binding services. This feature mainly caters to wedding and event photographers who would like us to handle the production of digital flush mount albums.
4. Miscellaneous Updates:
• Each folder's cover image is larger, expanded to be the same size as the album cover images.
• Print sizes are sorted and displayed from the smallest size to the largest size.
• Requested by some clients, the word "Portfolio" is removed from the main page on which all your albums are displayed.

November 25, 2008 Release Notes

1. Coupon Codes

Coupon codes allow album owners (photographers) to offer their customers discounts. The following rules govern coupon code usage:
• When an album owner (photographer) applies a coupon type to an album, a unique coupon code is generated and provided to the photographer. The photographer can then share this coupon code with the relevant customers.
• Each coupon code can only be assigned to one album.
• Each coupon code has a date range during which it is valid (i.e., a start date and an end date).
• Each album can have a maximum of one active coupon code assigned to it.
• Each customer can only use a coupon code one time.
• Each coupon code can only be used for purchases within the album to which the code applies (i.e., the album for which the photographer created the coupon code).

Four coupon types are implemented in this release. These types are described below; where necessary, examples of each type's usage are provided.

Type 1: First Print Free

• You select one print size for this coupon (e.g., 4x6, 5x7, etc.).
• The customer does not need to buy more than one print.
• The customer cannot take advantage of the coupon code if he/she does not order the print size chosen by you (i.e., the print size for which the coupon was created).

Type 2: Second Print Free

• You select one or more print sizes for this coupon.
• The customer must order more than one print to take advantage of this coupon.
• Prints can be ordered from different images. For example, one 4x6 print can be ordered for a photo; and another 4x6 print can be ordered for a different photo.
• Example: You select 4x6 and 5x7 with the Second Print Free Rule.
Customer 1: Customer orders: one 4x6 and two 5x7s Customer will pay the cost for: one 4x6 and one 5x7 Customer gets the following for free: one 5x7
Customer 2: Customer orders: three 4x6s and two 5x7s Customer will pay the cost for: two 4x6s and one 5x7 Customer gets the following for free: one 4x6; and one 5x7

Type 3: Minimum Order with Percentage Discount

• You set the minimum order amount and the percentage discount.
• Example: You offer a minimum order amount of $200.00 with 5% discount.
Customer 1: Customer orders: $199.00 of merchandise on checkout. Discount applied to customer's purchase: None.
Customer 2: Customer orders: $200.00 of merchandise on checkout. Discount applied to customer's purchase: $10 (5% of the order)

Type 4: Percentage Discount from Total Order

• You set the percentage discount, which does not require a minimum purchase.
• Example: You offer a 10% discount.
Customer 1: Customer orders: $199.00 of merchandise on checkout. Discount applied to customer's purchase: $19.90 (10% of the order)
Customer 2: Customer orders: $200.00 of merchandise on checkout. Discount applied to customer's purchase: $20 (10% of the order) You can also offer free shipping in combination with any of the aforementioned coupon type or just free shipping.
Note: Be aware that free shipping in combination with the First Print Free coupon (Type 1) may result in an order being rejected. Specifically, if only one print is ordered by a customer, the order will not be processed since the total cost of this order is $0.00 and a credit card transaction of $0.00 is not allowed.

2. Miscellaneous Updates:

• Provided the option to disable color tone and cropping for your albums. With more and more artists using our system to display and sell their paintings online, allowing customer to change color tone and cropping has been a problem for the artists. This release allows any album owner to disable the color tone and cropping features for any album.
• Many minor improvements are deployed: from better message display on checkout, to internal upgrades within the system. Many of these improvements are not visible to the users, but they are important to the long-term performance and stability of your online photo store.

Please do not hesitate to email or call me if you have any question about the functionalities we provide in any of our releases. After all, the intent of each release is to serve you better. I look forward to hearing from you and thank you for your continued support.